Genesis Women’s Shelter “Be Her First Step” Pro Bono 360 Campaign
Ad 2 Dallas’ 2018 public service client Genesis Women’s Shelter asked for an awareness campaign to unite DFW to inspire the beginning of the end of domestic violence. We presented two creative campaigns to the client and they chose '“Be her first step”.
Production: Lucky Post
Press: https://www.shootonline.com/video/lucky-posts-sai-selvarajan-directs-edits-be-her-first-step%C2%A0-genesis-womens-shelte
https://www.lbbonline.com/news/genesis-womens-shelter-supports-be-her-first-step-wins-national-competition