Dell Gaming “The Arcade” Digital
A gaming laptop is meant to transport you to another world. But with a system that has an ownable style like this, it creates the world around itself.
The G Series took on a new design theme with this launch — Neo Analog — to celebrate the retro aesthetics in modern formats and to bring a more tactile, fun and youthful look to the G Series.
2024 GOLD ADDY WINNER ELEMENTS OF ADVERTISING: ANIMATION, FX OR MOTION GRAPHICS
Team
Production partner: Laundry
Creative Director: Paige Gregory
Art Director: Lily Kowalski
Addtional Team: Joe Welbes, Gissel Lagunas